Comments on: Pay no attention to the man behind the curtain… http://www.brendanmcginley.com/blog/pay-no-attention-to-the-man-behind-the-curtain/ Dangerous tales for dangerous times Fri, 03 Feb 2012 02:25:25 +0000 hourly 1 http://wordpress.org/?v= By: Brendan McGinley http://www.brendanmcginley.com/blog/pay-no-attention-to-the-man-behind-the-curtain/comment-page-1/#comment-1179 Brendan McGinley Wed, 07 Oct 2009 02:57:26 +0000 http://www.brendanmcginley.com/?p=1718#comment-1179 See, replies like this are when I remind myself I need to configure a "Like" button for the page. EDIT TO ADD: Meaning I like your remarks, not "swear your support to my post". See, replies like this are when I remind myself I need to configure a “Like” button for the page.

EDIT TO ADD: Meaning I like your remarks, not “swear your support to my post”.

]]> By: dasmb http://www.brendanmcginley.com/blog/pay-no-attention-to-the-man-behind-the-curtain/comment-page-1/#comment-1124 dasmb Wed, 30 Sep 2009 20:58:07 +0000 http://www.brendanmcginley.com/?p=1718#comment-1124 The problem with Wizard -- which you underscore -- is an acceptance of its own mediocrity, and a fear that fairness towards the medium would result in lost revenues. But let's put the cards on the table. THE ADVERTISERS HAVE NOWHERE ELSE TO GO. Where the hell else are you going to advertise your Infinite Crisis of Civil Ulimatums BUT Wizard? Readers, on the other hand, have lots of other places to go, and you can only play the role of mouthpiece for so long before they just won't buy in. Shit, I had friends who were good writers working for that magazine, and I still didn't buy in. I felt bad about it, but I have no time to parse the the words of "experts" for what's a real opinion and what's a lie. You want to make money in advertised media? Be honest for your readers, and be gentle for your advertisers. That means skipping the popular internet inspired trend of being a total douche towards anything that's of even questionable quality. But that needs to change anyway. It's artless, and it gets writers fired when the parent company DOES start advertising. The problem with Wizard — which you underscore — is an acceptance of its own mediocrity, and a fear that fairness towards the medium would result in lost revenues.

But let’s put the cards on the table. THE ADVERTISERS HAVE NOWHERE ELSE TO GO. Where the hell else are you going to advertise your Infinite Crisis of Civil Ulimatums BUT Wizard?

Readers, on the other hand, have lots of other places to go, and you can only play the role of mouthpiece for so long before they just won’t buy in. Shit, I had friends who were good writers working for that magazine, and I still didn’t buy in. I felt bad about it, but I have no time to parse the the words of “experts” for what’s a real opinion and what’s a lie.

You want to make money in advertised media? Be honest for your readers, and be gentle for your advertisers. That means skipping the popular internet inspired trend of being a total douche towards anything that’s of even questionable quality. But that needs to change anyway. It’s artless, and it gets writers fired when the parent company DOES start advertising.

]]>